Paddlefest ’13 Saturday & Sunday, May 18-19, 2013 Paddlefest is Southeastern Wisconsin’s premier on-water test paddling event. Our Milwaukee store, located in the heart of Downtown plays host to this annual event on the Milwaukee River. We combine our rental and demo fleets of canoes and kayaks with those of…

We want to take a moment and thank all of our loyal customers who have frequented our Mequon store over the years.  We had a tremendous amount of loyal customers, many of who we knew by first name.  It has been a pleasure offering our products and services to all…

MAKE WINTER FUN for your whole family during our Winter Clearance Sale going on now! Find savings up to 50% on warm winter jackets, snowpants, hats, gloves and footwear from all the best name brands including The North Face, Columbia, Patagonia, Lole and more! Want new skies or a snowboard?…

Reset – Relax – Rejuvenate with a FREE Yoga Class at Laacke & Joys Join us for a free yoga class, sponsored by Lole and Laacke & Joys. Amanda Hoppe from Abundant Joy yoga (and Laacke & Joys) will be our instructor and class will be geared towards people new…

Our Mequon Store is moving to our Brookfield location at the end of March 2013 which means we have great deals for you store-wide. Find savings on select items up to 70% off. New products are arriving daily, so be sure to shop early for the best selection. Mequon Store…

Our Brookfield Store is undergoing a major renovation including the addition of a North Face Shop featuring many of the latest North Face clothing and outerwear. We are very excited to freshen up this location and have exciting plans underway. We thank our customers for choosing Laacke & Joys and…

Shop baselayers, winter accessories and socks from SmartWool at Laacke & Joys this holiday. They make great gifts and are perfect stocking stuffers for everyone in your family. SmartWool products are durable, high quality and are made from merino wool, keeping you warm, dry and comfortable (without the itch or…

                              Omni-Heat Thermal Reflective technology truly manages body heat for the ultimate performance in the outdoors. Check out some of our favorite Columbia products in our latest e-newsletter (posted 11/28/12) and read all about their Omni-Heat…

Obermeyer was founded in the heart of the Rocky Mountains, in Aspen, Colorado by Klaus Obermeyer. Obermeyer’s love for the company is evident in the products they create including winter jackets, snowpants, baselayers and winter acccessories. We carry many different products from Obermeyer for the whole family at Laacke &…

TGR is coming up Friday night! This years film “The Dream Factory” features great athletes like Sage Cattabriga-Alosa, Seth Morrison, Erik Roner, Dana Flahr, Dash Longe, Callum Pettit and more. Skier Dana Flahr is coming in to town for the event! Check out the trailer here and buy your tickets in…